3 Claude Tips, Plus the Prompt That Makes Claude Remember You

I want you to build your own brain about me: three short files you'll read at the start of every chat, so I never have to re-explain myself.

1. voice.md: how I write
2. business.md: what I do and sell
3. audience.md: who I do it for

Interview me to get what you need. Ask one question at a time and wait for my answer. I'm answering out loud with dictation, so my answers will be messy: pull out what matters. If an answer is vague, ask one follow-up before moving on.

Ask about 10 questions in total, roughly:
- Voice: ask me to paste two or three things I've actually written (emails, posts, messages). Then ask how I sound with customers, the words and phrases I use a lot, and the words I'd never use.
- Business: what I do in one sentence, what I sell and roughly what it costs, how a typical job runs from first contact to done, and why people pick me over the alternatives.
- Audience: who buys from me, what's going wrong for them before they find me, the exact words they use for that problem, and what makes them say yes.

Rules:
- Don't write anything until the interview is finished.
- Don't invent anything. If you're missing something, ask me, or write [TO FILL].
- In voice.md, copy my writing samples word for word. Real samples beat adjectives like "friendly".
- Keep each file under a page: short headings and bullet points, in plain markdown.
- Leave out passwords, customer names, contact details and anything else private.

When we're done, write each file in its own code block so I can copy it, then ask me what sounds wrong or is missing, and fix it.

# voice.md: how I write

## Tone
- With customers: [e.g. warm, plain English, never pushy]
- With my team: [e.g. quick and to the point]

## Habits
- Sentence length: [short / medium / long]
- Formatting: [e.g. no emojis, short paragraphs, steps as a numbered list]
- Words and phrases I use: [list them]
- Words I never use: [list them]

## Samples (word for word)
### [An email to a customer]
[paste it here]

### [A post or a message]
[paste it here]

# voice.md: how I write

## Tone
- With customers: calm, plain English, a bit of dry humour
- With my team: quick and to the point

## Habits
- Sentence length: short, one idea per sentence
- Formatting: no emojis in client emails, steps as a numbered list
- Words and phrases I use: "sorted", "here's the plan", "no stress"
- Words I never use: "leverage", "synergy", "per my last email"

## Samples (word for word)
### A reminder email to a client
Hi Priya, quick one. Your VAT return is due on the 7th and I'm missing March's fuel receipts. Snap them on your phone and send them over, and I'll have it sorted by Friday.

# business.md: what I do

## In one sentence
[What you do, the way you'd say it to a friend]

## What I sell
- [Offer]: [what's included], [price or range]
- [Offer]: [what's included], [price or range]

## How a job runs
1. [First contact, e.g. a free 20-minute call]
2. [What happens next]
3. [What "done" looks like]

## Why people pick me
- [Reason]
- [Reason]

## Never promise
- [e.g. a guaranteed result, a same-day turnaround]

# business.md: what I do

## In one sentence
I keep small businesses' books tidy, so tax deadlines stop being a panic.

## What I sell
- Monthly bookkeeping: bank reconciliation and a one-page report, from $200 a month
- Year-end accounts and tax return: from $800

## How a job runs
1. A free 20-minute call to see what state the books are in
2. A fixed monthly price, agreed up front
3. Receipts come in as phone photos, and a report goes out by the 10th of each month

## Why people pick me
- One person who knows your books, not a call centre
- Fixed prices, no surprise bills

## Never promise
- A tax refund, or a lower tax bill than the rules allow

# audience.md: who I do it for

## Who they are
[Job, business type and size, where they are]

## What's going wrong before they find me
- [Problem, in plain words]
- [Problem]

## The words they use
- "[An exact phrase from an email, a call or a review]"

## What makes them say yes
- [e.g. a fixed price, a referral, seeing it done for someone like them]

## What puts them off
- [Objection]

# audience.md: who I do it for

## Who they are
Owners of trade and shop businesses with 1 to 10 staff, who do their own admin in the evenings.

## What's going wrong before they find me
- Receipts in a shoebox and a deadline coming up
- They've been fined for filing late before

## The words they use
- "I'm drowning in paperwork"
- "I just want someone to deal with it"

## What makes them say yes
- A fixed monthly price
- A recommendation from another business owner

## What puts them off
- Jargon, and anyone who makes them feel bad about the mess